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Stala participates in the Milan Design Week at the Habitarematerials stand. Habitarematerials will be featured at Milan Design Week from 17 to 23 April 2023, when the Salone del Mobile, the most important design fair, and the concurrent Fuorisalone event, bring people from the world of design to the city. This is going to be a unique encounter between an international design audience and Finnish materials manufacturers.
The Habitarematerials exhibition to be staged in Milan will be part of the Alcova showcase, which is curated by Joseph Grima and Valentina Ciuff. Alcova has been one of the most fascinating and followed events of Milan Design Week in recent years, bringing together influencers from the world of design. This will be the first time that Habitare, Finland’s largest furniture, design and interior decoration event, has brought its own exhibition to an international event outside Finland.
“Habitarematerials is a material library that is available to everyone, letting people touch the samples, experiment, and create something new. The exhibition offers visitors space and freedom to browse through materials and explore their own tastes by experimenting with different combinations of surfaces and colours. The materials are attractively presented, and there is product information on each sample that visitors can photograph and take with them for making purchases,” say Jussi Laine and Maria Klemetti Laine of NEMO architects, who add:
“The material selection at the Milan exhibition emphasises innovation, and we especially invite the participation of independent researchers in materials science and of educational institutions. Finnishness is manifested through the responsibility and sustainability of material production. The participating companies are committed to responsible practices.”
The exhibition features 14 Finnish companies. In addition to Stala, Cover Story, CWP Oy, Durat, Johanna Gullichsen, Kärävä, Nordic Copper, Novo Wood, Pihlgren&Ritola, Sera Helsinki, Luonnon Betoni, Laatupaneeli, Tulikivi and VM-Carpet will be displayed on the stand.
The exhibition, which is unique even internationally, provides a unique platform for Finnish companies to become recognised within the international design community and to profile themselves internationally, as Milan Design Week and the concurrent Salone del Mobile furniture fair constitute the most important event in the industry, inviting pioneers from all over the world to come together.
Anne Kanervo, Marketing and Communications Manager, Stala Oy, Tel. +358 40 652 6165, firstname.lastname@example.org
Stala is a Finnish design company that produces innovative solutions for functional home spaces. The core of our expertise lies in the ability to combine stainless steel, Finnish design and an understanding of life. At our factory in Finland, we manufacture products with Design from Finland, Key Flag and Green Good Design symbols, which we are proud to export to several countries. Stala Oy is a part of Kovinoplastika Lož Group since September 2020. www.stala.com
Habitarematerials will be seen in Milan as part of the Alcova showcase from 17 to 23 April 2023. Alcova, held every year concurrently with the Salone del Mobile fair, is a platform for designers and companies investigating the future of living and making, and is part of the programme of the Fuorisalone event. The Salone del Mobile fair and the concurrent Fuorisalone event, which spreads around the city, together form Milan Design Week. The Alcova showcase, staged in various locations, will, this year, activate for the first time never-before-seen spaces in the historical quarter of Ex Macello, near Porta Vittoria. Habitare, the largest furniture, design and interior decoration event in Finland, will be held at Messukeskus in Helsinki, from 13 to 17 September 2023.
www.habitarematerials.com | www.alcova.xyz | @habitareFair @habitarematerials @architectsnemo |